MovieTickets.com Brings Bitcoin to Over 900 US Movie Theaters

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MovieTickets.com, one of the largest movie ticket purchasing platforms in the US, now enables movie-goers to buy movie tickets with bitcoin at 985 theaters. The move was made possible through an integration with bitcoin payment processor GoCoin. As a result, theater chains that use the credit card processing services offered by MovieTickets.com will be able to accept bitcoin for any film offered. GoCoin CEO Steve Beauregard indicated that this includes Regal Cinemas, the nation’s largest theater chain with more than 500 locations. Holdouts notably include AMC Theaters, which itself boasts more than 300 locations in North America. The partnership is the latest betwen GoCoin and a movie industry firm, following the May announcement that it was in talks with production studio Lionsgate Films. Beauregard told CoinDesk: “We think that the future of digital content is being able to use digital currencies to purchase content.” The promotion was inspired by the promotional strategy for Dope, the hit indie film that scored big at Sundance and earned high-profile celebrity fans from James Franco to Russell Simmons. MovieTickets.com CEO Joel Cohen suggested that, however, the company saw the potential in enabling the technology in more of its offerings. “Our intention is to keep the option available beyond the film’s …